Openings, revenues up sharply in last 5 years
　　
Breema bodywork. Napratherapy. Lomi-lomi. If you've heard of any of these, chances are you are tuned into one of the hottest health trends going -- spa treatments designed to improve your well-being. If you haven't, chances are you will soon, from a friend, a neighbor or someone at work.
That's because spa visits are increasing rapidly as both baby boomers and their self-aware kids are making what used to be an occasional indulgence into a habit.

According to an article from ABC News, the total number of spas in the United States now stands at more than 5,600, representing a 21 percent increase a year for the past five years. Revenues are healthy as well, growing 152 percent between 1997-99, to $95 million from $56 million.

Day spas are the most popular, representing more than 70 percent of U.S. establishments. Also popular are spas located within a resort or hotel. Then there are destination spas, designed solely to deliver the spa experience, which can include lifestyle improvement, health consultations, physical fitness, nutrition, classes and upscale accommodations.

Getting a "treatment" at a spa is a lot different than going to your doctor. Wellness services often focus on alternative medicine, such as acupuncture, or disciplines such as yoga. Experts say these services sell well to aging baby boomers increasingly obsessed with health and fitness. As for young adults and teen-agers, they often are seeking an escape from stress, the article says.

　　(From Healthscout)